The Atmos cloud storage service was your project when you were EMC
chief technology officer. Until today's announcement at EMC World, it was
service providers that delivered the storage but now, with Atmos Online,
customers can manage their own resources over the internet. Does the new online
version of Atmos conflict with the partnership EMC was building with service
providers?
We believe that, to be a better supplier to service providers and to improve the
way service providers federate clouds, we need to have some level of operation
ourselves. Nobody should believe in any way that we don't want to fully embrace
service providers and what they bring to the table, but if we don't do a bit of
delivery ourselves and understand it, we would not believe in ourselves to build
a great product for them.
What do you consider the main competitor to Atmos?
Clearly Amazon S3 [Simple Storage Service] is the most similarly recognised
product in the market, but Atmos goes well beyond it because of its levels of
storage, persistency and data protection capabilities.
Today you spoke of a new composition platform that allows customers
to quickly compose business applications. EMC has launched a competition called
the Designer's Challenge that calls on customers to build a case management
application with the xCelerated Composition Platform (xCP). If you were
developing an application for the challenge, what would yours be?
My application would be a US-centric small management application that would
keep track of all state and local government spending. Customers will be able to
do some interesting things with the platform and the associated workflow tools.
With xCP, they can build robust and specific applications to support anything
from insurance claims management to dog licences. Anything that involves a lot
of content and processes can be automated, and that's the idea.
Our hope is that xCP becomes - and I hate to use the analogy - the iPhone platform of composite-centric applications. A lot of people will see how easy it is to use and how it allows a lot of unique applications to be created without a large amount of effort.
Tags: Emc, Storage, Social-networking, Content-management, Atmos, Communications, Hardware, Internet, Management, Security, Software
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